10 PRINCIPLES THAT SELL ANYTHING.
IF YOU NEED MORE LIVE A COMMENT BELOW . This is part of daily business fulfilment . To get weekly exclusive CEO interviews, and insights on leadership, the future of work, and employee experience. Leaders often focus on serving their employees, but service to customers is equally important. In the ultra-competitive marketplace, leaders and companies that focus on their customers and providing amazing experiences stand out and have a competitive advantage. My wife, Blake Morgan, is an expert on customer experience. In her book, she outlines ten principles leaders must follow to serve their customers: 1 . Realize the power of the customer experience mindset. Leaders who provide elevated customer experiences have a customer-centric mindset and make customers the focus across the company. 2. Build a customer-centric culture. Before thinking about the external customer experience, companies need to focus on building an internal culture with empowered and custom...